This medium-hold fixative has a matte finish and moisturizers that improve the hair's health and thickness. It's designed to stand up to all the elements, so you get looks that last.


  • Apply liberally to damp hair and style hair into final shape. Brush through once dry to activate matte finish.

Features and Benefits:

  • D-Panthenol, Sodium PCA, Benzophenones, Hydrolyzed Wheat Protein, Acrylates Crosspolymer-3, Silica.
  • Prevents hair damage, thickens hair and acts as a long-lasting moisturizer.
  • Promotes moisture retention.
  • Provides protection against the effects of ultraviolet rays and nature’s visible components on hair.
  • Enhances hair's body and shine while acting as an excellent moisturizing and permanent conditioning agent.
  • Offers medium hold, long-lasting results with humidity resistance and no flakes.
  • Weightless, white ingredient used to achieve the matte effect.

American Crew Styling Ultramatte 100ml