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Medium hold with medium shine. Easy to use styling cream works well for all hair types. Forming Cream provides hold, excellent pliability, and a natural shine. This product also helps hair look thicker and is ideal for easing new users into the potential of styling jar products.


  • Work a small amount evenly through damp or dry hair and style as desired.

Features and Benefits:

  • Water Based, Lanolin Wax, Sucrose, PVP Copolymer, Glycerin.
  • Shampoos out easily without residue
  • Humectant that provides movable hold
  • Conditions and moisturizes hair
  • Holding agent that encourages firmness, body and fullness to the hair
  • Softens and swells the hair shaft making hair appear thicker

American Crew Styling Forming Cream 85g

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